Intent to purchase on Gladiator.com was high, but their existing website was not performing as well as hoped. With high bounce rates, we knew there was ample opportunity for breaking down barriers to purchase, and for connecting people with the brand in highly measurable ways.
We architected a fully modern D2C platform that leveraged the Shopify platform to optimize the buying experience. This included a custom single-page shopping experience that helps consumers quickly learn about Gladiator’s top performing products and prompts cross-category shopping.
In addition to exponential improvements in site metrics, we can now also measure at a granular level to take refinements even further.
- Increase in Conversion Rate for SPSE
- Increase in Revenue YoY Since Moving to Shopify
- Bounce Rate for SPSE