When the launch of a revolutionary new flagship product was delayed, Neato needed to continue to engage their excited audience and continue to drive revenue.
We shifted the strategy to push product accessories to existing customers and old inventory to new customers, targeting the right audiences via a data-driven, omni-channel campaign to drive repeat purchases and new brand awareness.
Launch of DTC shopping site in 3 global markets. Increase of 203% YoY in return customer rate (2020 to 2021) despite product limitations.
- Hit Revenue Goal
- Increase in Average Order Value
- Increase in Online Store Sessions